The Three Designers Behind what You Will Read Here

This little corner of the Internet began not with a grand plan, but with a simple, joyful moment – a spirited conversation among the three of us, Geneviève, Noora and Seraphina, gathered around a crackling fire in a French countryside garden one evening. As the stars emerged and the wine flowed, talk turned, as it often does among those who adore beautiful things, to the magic of truly exceptional interiors. We found ourselves captivated by the power of luxury wall murals and panoramic wallpapers to turn mere rooms into evocative worlds.

And so, an idea sparked: to create a space dedicated to fellow enthusiasts, a place for those who believe, as we do, that a wall is never just a wall, but a canvas for dreams, a testament to artistry, and a deeply personal statement of style. Here we are now, writing stories on this blog that we hope will bring you joy and fun.

Here is a bit more about us.

Born in the US to a French mother, Geneviève spent decades as a sought-after set decorator for European film and theatre productions, developing a storyteller’s eye for how environments shape narrative. Her extensive career demanded meticulous visual research into historical periods and translating abstract concepts into tangible, atmospheric sets – skills now focused on analyzing the impact of exceptional wallcoverings. Preferring quiet observation after years of collaborative, often uncredited, work, she now shares her unique perspective on visual drama and how murals act as compelling characters within a room. Expect descriptive insights informed by a distinctly European sensibility.

A peek behind the professional curtain:

• The wallcovering brand that stole her heart: Ananbô (for the dreamlike, true-to-tradition sceneries)
• Her Interior Design Icon: Tony Duquette
• Her Happy Place: A quiet café in Saint-Germain-des-Prés, Paris
• Her On-Screen Spirit Animal: Lady Mary Crawley (Downton Abbey)

Noora offers a unique perspective forged at the intersection of global luxury hospitality and discreet design consultancy. Educated in Europe and with deep roots in the refined aesthetics of the Gulf, she held senior management positions focused on guest experience and ambiance within several ultra-luxury, privately-owned hotels across Europe and the Middle East. This background provided invaluable insight into the practical demands and atmospheric nuances that define true luxury. Transitioning into highly specialized, confidential consulting, Noora now advises an elite clientele on crafting unparalleled ambiance, particularly through statement wallcoverings. Valuing absolute discretion, she shares her broader insights here, reflecting a sophisticated understanding of cross-cultural design.

A glimpse into personal inspirations:

• The wallcovering brand that stole her heart: De Gournay (for the sheer hand-painted narrative potential)
• Her Interior Design Icon: Jean-Michel Frank
• Her Happy Place: Liwa Oasis, UAE
• Her On-Screen Spirit Animal: Carrie Bradshaw (Sex and the City)

Seraphina, an American conservator currently based in London, views luxury wallcoverings through the meticulous lens of her profession. Following a significant tenure within the textile and wallpaper conservation labs of leading American museums, her hands-on experience preserving fragile historical masterpieces granted her an almost forensic understanding of materials, pigments, printing techniques, and the effects of time. Now consulting privately for collectors and heritage properties on preservation strategies, Seraphina operates with the utmost discretion required for handling valuable artifacts. She shares her passion for the tangible history embedded within decorative objects, focusing on materiality and the science behind enduring beauty.

When the analysis is done, personal taste reveals:

• The wallcovering brand that stole her heart: Zuber & Cie (for the historical techniques and material integrity)
• Her Interior Design Icon: Renzo Mongiardino
• Her Happy Place: South Kensington, London
• Her On-Screen Spirit Animal: Dana Scully (The X-Files)